Cycle, Recycle, Upcycle

21 Jun

It’s Recycle Week!

Between June 18th and 24th, we’re happily taking our part in highlighting the importance of recycling, in time for Recycle Now’s week of events all around the UK.

This year’s initiative “Recycle – Home and Away” sees the partnership of local authorities, businesses and retailers in the promoting of the environmental benefits of recycling.

As essential as recycling is at present, what we’ve found to be particularly useful, creative and fun to do at the shop, is to actually convert the waste materials into tools of higher quality, whether for practical use or as quirky designs. “Upcycling”, as it is known as, is a thought-provoking process which makes you see the potential in everything you get your hands on but might be tempted to simply throw away. The importance of this skill is obvious and applicable in so many different areas, that mastering it guarantees satisfaction from both the creative process and the environmental contribution you’ve made.

Recycle Week’s theme this year is the plastic bottle – which must indeed be the toughest spin in the Re-Cycle. But since we (proudly) don’t use plastic materials, and still appreciate the importance of recycling and upcycling, we thought we would make visible the ways in which you can upcycle the most common waste materials around you.

So we did! We put the carton boxes from one of our latest deliveries in the most visible place – our window display. And in the spirit of two current events – Reclycle Week UK and Bike Week locally in Camden – we came up with this beautiful, easy-to-make, eye-catching, delightfully word-played design.

It has been stopping many passersby, making most of them take out their phones for a picture. That’s why we’ve added a special treat for those of you who like to take a photo – now you can upload it and share on Foursqaure to unlock a prize!

And, as usual, apart from giving ideas and examples, what we enjoy doing most is sharing the experience with you. The way we’re going to do it this weekend is by setting the theme of our workshops around re- and upcycling. Come along on both Saturday June 23rd & Sunday June 24th, between 11am and 1pm to make your own jewellery, baskets and decorations from waste materials!

Happy upcycling!

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